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Good Impressions: How To Design A Business Reception Area

Do you need to design or redesign your business reception area? If yes, Edwards & Hill is here to help you style up your office space and make it highly functional.

The business reception area is one of the most important internal marketing venues for your company.

Why? It’s your potential customers/ clients’ first impression of your business.

The reception area should be cohesive in design and positively showcase your brand while offering a wow factor experience. A wow factor experience of comfort and innovative technology will help your business differentiate itself from competition.

The ideal business reception area can be created once you identify the message you want to covey about your brand and business operations.

A well-designed reception area should inspire your potential customers to do business with you while demonstrating that your company is an innovative business.

It is crucial that you demonstrate your dedication to customer value and customer services by making the reception area feel like a second home to potential customers/ clients.

You can give your reception area a feel of comfort by having a bowl of snacks out such as freshly basked cookies and free beverages such as coffee or ice water.

Offer accessible Wi-Fi, electrical outlets and magazines customers/clients can readily use. Add highly visible directional signs to the restrooms to make customers/clients feel more at home, while preventing unnecessary interruptions for the receptionist.

You should also learn in depth about your target demographic to tailor your reception area specifically to these target customers/clients.

The following are interior design tips you may want to consider for your reception area design:

1. Utilize warm colors and brand colors. Reception room colors should never be overwhelming. You should use colors from your brand logo in your design. If your logo colors are too bright or too dark to fully cover large office spaces, try to use them as accents and keep the overall reception area a neutral color. Some common accents you can feature brand colors on are cushions, trim and decorative pieces.
2. Purchase ergonomic furniture. This furniture design will benefit your visitors because ergonomic furniture is functional, comfortable and stylish. Ergonomic seating can be arranged near outlets to provide customers/clients access to power plugs for their favorite technology gadgets. If your reception serves customers/clients of all ages, provide children furniture such as toy tables and activity mats as well.
3. Frame your Mission and Vision Statements. This is a good way to help your clients to learn more about your products and services as they wait to be served. The frames should be hanged at a focal point. You can also showcase how your company lives out its mission and vision in a custom-made company scrapbook. The scrapbook should feature volunteer efforts, community activities, philanthropy, promotions and presentations.

 

At Edwards and Hill, we are here to provide you with office furniture choices that will fit every segment of the office to achieve the look you want for your interior design. Click here to review the office furniture lines Edwards & Hill Office Furniture has available.

Edwards & Hill Office Furniture is a leading office planner and supplier for commercial companies, government agencies and individual consumers nationwide. We sell and install office furniture. We design and plan office layouts. We even help you relocate and handle planning, marketing, public relations, and film and video production.

Review what Ergonomic Office Furniture products and services our divisions, Furniture Division and Multi-Media Division, can provide to you today.

Contact Edwards & Hill by clicking here or call us at 410.884.8450 today! We are here to serve you!

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Source: http://smallbusiness.chron.com/business-reception-ideas-21139.html

This entry was posted on Thursday, December 13th, 2012 at 2:17 pm. Both comments and pings are currently closed.

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